Black Friday Countdown 2025: Where Are the Explosive Growth Opportunities for Cross-Border Sellers?

The global e-commerce battlefield is heating up as the 2025 Black Friday (November 28) enters its final two-week countdown. AliExpress has announced a 26-day campaign seamlessly connecting “Double 11” with Black Friday. TikTok Shop is investing massive traffic resources in its “Double Impact” growth plan. Meanwhile, logistics giants like Debang Express and DHL are boosting their capacity — yet European express delivery surcharges are quietly on the rise.

In this ultimate game of speed and efficiency, where are the true breakout points for cross-border sellers? As an international logistics provider deeply rooted in the European market, GoodShip56 offers a strategic breakdown of how merchants can thrive during this year’s Black Friday surge.

1️⃣ From Passive to Proactive: Mastering Logistics Efficiency

Rising Logistics Costs

In 2025, express surcharges across Europe have increased:

• DHL Germany now charges an extra €0.5 per order
• Royal Mail UK adds 12 pence per parcel
• Average global delivery delay during Black Friday: 7.2 days

Meanwhile, 78% of logistics capacity is already full, and 79% of consumers abandon repeat purchases due to delays.

⚙️ Multi-Modal Transport Optimization

Following Debang Express’s “Sea + Air + Land” model, sellers can combine Matson fast ships (stable schedule), air express lines (guaranteed delivery), and Eurasian rail transport for better balance between cost and time.

For example:

• 3C electronics → Air express, tax-included, 5–7 days to Germany
• Home furniture → Rail freight, cost savings up to 40%

Good

Nov 13 2025